Automated Pricing

Price smarter, not harder.

AI-powered pricing engine that monitors the market, applies your strategy, and writes changes back to your DMS. Guardrails and approval workflows at every step.

AutoTrader Integration

Live market data pulled directly from AutoTrader. See retail prices, days to sell, and competitor positioning for every vehicle in your stock.

Strategy Engine

Configure pricing strategies per brand, model, or fuel type. Set target positions against market data and let the engine calculate optimal prices.

Guardrails & Safety

Maximum price change limits prevent runaway adjustments. Honeymoon periods protect new stock. Guardrail reviews flag unusual recommendations.

Auto-Approval Workflows

Small, safe adjustments auto-approve and apply. Larger changes route through your approval workflow. You stay in control.

Dynamic Pricing

Age-based pricing phases that automatically adjust strategy as stock ages. Configurable phases, rules, and safety limits per site.

DMS Write-Back

Approved price changes automatically write back to your Pinewood DMS. No manual re-keying. Audit trail for every change.

Ready to transform how you run your dealership?

Join dealerships across the UK already using Velocity to manage stock, automate pricing, and capture more leads.